It wasn’t just the stars that won big at the Oscars last weekend!
As we have told about many times this week award show host Ellen DeGeneres decided to order pizza for the A listers in the audience but now we have learnt that the pizza chain received $10 million in free publicity!
Since the event on Sunday Big Mama's & Papa's Pizzeria has had no stop phone calls asking to order pizza and the pizza man who delivered the pizza to the oscars has appeared on many american TV show like The Ellen Show and Piers Morgan’s talk show.
A 30 second commercial spot during the add break costs around $1.8 million, and the pizza deliver man was on TV for about two minuets so he walked away with a whopping $10 million in free publicity!
The pizza chain is most likely the most popular company in America at the moment!